Quick Start Guide: WF E-Comm
Tips to help you get started syncing Webflow E-Comm
If syncing Webflow E-Comm with Airtable, we highly recommend starting with our Airtable template:
Click "Copy base" on the bottom right
You should have at least these five tables:

The Variants table is necessary even if your products don't have variants
Every product in Webflow has a "variant" even though Webflow doesn't show it.
The Variant record of a Product stores important product information like price.

Example where a Webflow product doesn't "have variants" but really does under the hood
You will need to have an "Initial Variant - Price" field in your Products table.
See the below doc to understand why this field is necessary:
The 'Things to Keep in Mind' section of the doc below walks through concepts that are important to Webflow E-Commerce.
If you have any questions, don't hesitate to ask! We love to help .
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Last modified 3d ago